PlaceIQ Visual Brand Guide

Adobe InDesign

In 2018, we began an initiative to evolve PlaceIQ's visual brand guidelines for a modern look in the increasingly competitive location data space. This initiative was highly collaborative, both within my team and with the Marketing team. This document is the final output of that effort, with new brand motifs, streamlined typography, and an overall far cleaner, smarter, more high-impact look and feel.